GENERAITR - Use case 1: Interior Design + AI
GENERATIVE AI PIPELINE
Case
A single real-world living room transformed into multiple styled interior expressions using a structured generative AI pipeline.
Date
Early Access released in January 2026
tools & techniques
GENERAITRs Generative AI Pipelines System Tool, Open Source & Closed Source AI models
Project Overview
GENERAITR – Pipeline 1: Interior Design + AI
GENERAITR – Pipeline 1: Interior Design + AI is the first ready-built pipeline in the GENERAITR system, designed to generate consistent, styled interior visuals from real-world spaces.
Built for scalable and controlled production, the pipeline is structured around 18 predefined room types and 20 curated interior design styles, each available in multiple style combinations: Balanced, Contrast and Unexpected. Enabling controlled variation without losing coherence.
Using compliant generative AI workflows, the pipeline produces images and video variations without physical styling, reshoots or traditional visualisation processes.
The result is a predictable, repeatable way to visualise interiors at scale, with creative direction kept in human hands and AI used as a production engine.
Visual Highlights
Project Image Showcase
Rooms turning into moving images
These two videos show how a static interior visual can be transformed into a short AI-generated video sequence, where furniture, lighting and décor elements enter the scene and “fill” the room.
The same living room is presented in three different interior styles, highlighting controlled variation and movement while maintaining a consistent spatial structure.
The video is generated using a Standard / Open Source AI model, available to clients through the GENERAITR – AI Video Generation Package, enabling cost-effective animated interior visuals without traditional animation or filming.
products and services
Next-GEN Audiovisual Solutions
Generative AI Media Production
Harnessing generative AI and structured production pipelines to create scalable audiovisual content.
From AI-generated images and video to custom workflows built with ComfyUI and our GENERAITR pipeline system, we help teams move from experimentation to production-ready AI media workflows.
Real-Time Environments & Experiences
Using Unreal Engine and real-time technology, we create interactive environments, digital twins and immersive visual experiences that help organisations visualise ideas, spaces and systems.
Interactive & Playable Media
Designing interactive and gamified experiences such as playable environments, digital twins and music-driven worlds. Built using platforms like UEFN (Fortnite) and other interactive media systems, these experiences enable new ways to engage audiences.
Let's Collaborate
We collaborate with organisations that want to explore generative AI media production, real-time visualisation or interactive experiences.
Whether you are looking to scale audiovisual production with AI, visualise complex ideas or create immersive digital environments, we would love to explore what we can build together.